Neudorf's growing legacy among the Moutere vines
Stuff’s Neil Hodgson caught up with Neudorf Vineyard’s marketing and sales director Rosie Finn, and general manager and winemaker, Todd Stevens, to chat about the evolution of the business and its bold new direction in the face of climate change and consumer demand.
Read our summary below, and view the full article on Stuff.co.nz.
Neudorf’s Todd Stevens, Rosie Finn and Founder, Tim Finn.
Article by Neil Hodgson, published by Stuff on 6 September 2022.
“As Neudorf Vineyards celebrate the release of the 40th vintage of their iconic Moutere Chardonnay I can’t help reflect on how impressed I am by the way Tim and Judy Finn have allowed the business to evolve so it can prosper into the future, hopefully for the next 40 years.
“I use the term ‘evolved’ because many successful businesses just keep to the same winning formula, but in the case of Neudorf, Tim and Judy recognised the need for a controlled, planned evolution rather than being reactive to market changes.
Tim and Judy have always had a future focus for their business, from buying land years before it was needed to expand their vineyard plantings, to planting small research blocks to see which varieties will deliver the best wines on their land all the way to installing solar panels that provide all the power the business needs during the day.
A significant commitment Neudorf made several years ago was to convert to organic production rather than being a sustainable winegrowing operation.
“We’re totally organic across all 20ha of the home vineyards that include the original Home Block around the winery, the adjoining Tom’s Block and Rosie’s Block located just around the corner” says Todd. “We do buy in some fruit for our Tiritiri (to grow) range and that fruit isn’t always organic, but they are certainly sustainably grown grapes.”